PR GlossaryPress/News Release - Press releases are well-crafted, fact-based documents generated by companies and then circulated to the news media to garner attention and/or to simply raise awareness. Many times press releases are a great tool for reporters to get story ideas, hence creating good relationships between the news media and PR professionals.
Author Archives: James Iliff
About James Iliff
James Iliff is a freelance writer and technology whiz who regularly contributes content for the talkTECH Communications blog and provides research and technology development ideas for many of the firm's clients. He is currently a student at USC in Los Angeles, California, where he is an undergraduate student working towards his B.A. in psychology.
This post was originally posted on June 6, 2012 by James Iliff. Visit his website and read his blog post here. Last weekend was an explosion of wacky projects, do-it-yourself products, and massive art installations, including everything from steampunk motorcycles and fire-breathing metallic dragons to musical tesla coils and robot petting zoos. What I speak of [...]
Originally posted on JamesIliff.com The IEEE Virtual Reality Conference 2012 was a swinging success in OC this past week, and I had an absolute blast – all while learning about the cutting edge in virtual, augmented, and mixed reality, and meeting a ton of incredibly talented people. I was graciously awarded passes to the conference by Mark [...]
This weekend, I had the chance to check out the 3D Vision Lab panel at LA Film Fest 2011, where indie producers and expert technologists tossed about the emerging use of 3D techniques in independent films. With the technology getting much more portable and inexpensive, ultra low-budget filmmakers are starting to define the real capabilities [...]
There is a debate raging in the world of game theory that rattles the very identity of videogames. In short, people are asking: are the mechanics most important in a game, or the story? Henry Jenkins of MIT, in an article titled Game Design As Narrative Architecture, discusses the roles of interactivity and narrative in [...]
Last night I had the pleasure of attending the third annual “Women in Games International” (WIG) E3 after party at Exchange LA as part of the E3 Expo experience. With free food, cocktails, and – you guessed it – a Roller Derby (if you don’t know what that is, educate yourself), the night proved itself [...]
With the end of the school year approaching – and for many students, the end of a college career – a big question continues to poke at the back of their minds: “so what am I going to do with my education?” For liberal arts and classically-oriented people, this question is particularly agonizing. “What are [...]
We all love April Fool’s Day and the often confounding shenanigans that come with it: whether its Google pulling your leg by changing its name to your hometown (in my case), or the endless prank calls you get from Arnold Schwarzenegger (“I am Quaid!”). However, when it comes to the following list of iPhone apps, [...]