PR GlossaryPress/News Release - Press releases are well-crafted, fact-based documents generated by companies and then circulated to the news media to garner attention and/or to simply raise awareness. Many times press releases are a great tool for reporters to get story ideas, hence creating good relationships between the news media and PR professionals.
Category Archives: Client News
Have you ever tried to teach your grandparents how to use a computer? I know I have and yes, it is really frustrating. Eugene Luskin, the CEO of Pure Devices, has created a touch screen tablet which allows your grandparents to connect to the virtual world with a touch of a button. Pure Devices, a [...]
The Importance of Logo Design: When considering the logo for your startup or company, there are many factors that need to come into consideration. Your logo should be a symbol for everything your company represents. It defies your brand’s personality and showcases your company’s brand. When a person looks at your logo, they should be able [...]
This article was originally posted on Mega Startup Weekend’s page #swbayMEGA caused a disruption in Silicon Valley with technology and innovation coming out of the Microsoft office in Mountain View. As Douglas Crets of Microsoft BizSpark noted, we started the weekend with ”the entrepreneur spirit that gets us fired up enough to get mad about problems–and create solutions”, thanks to Dave McClure‘s riveting keynote welcome [...]