Category Archives: Musings


Musings is our version of miscellaneous and really means nothing other than random, funny, interesting posts that we just can’t figure out what to do with. There is life beyond tech after all!

Defining The Roles of PR Professionals and Their Partners

Posted on by Kelly Byrd

After reading Jen Pedde’s post “What a Community Manager is Not” – especially the comments – I started thinking about the grey areas between the roles of PR professionals and those under the departments and titles of Community Marketing Social Media In the post, Jen states “‘Community’ is not marketing, support, PR, product, or communications, [...]




US Presidential Election 2012 Apps

Posted on by Kelly Byrd

Obama For America (OFA) has released an app for iOS and Android to promote voter engagement. Per TechCrunch, the app streams campaign news, voting locations, registration information and volunteer opportunities, and synchronizes with Facebook, Twitter, email, SMS, and a dashboard. It also allows for campaign donations and for voters to see the latest ID laws in [...]




Virtual vs. “The Real Thing”: Where Do We Draw The Line?

Posted on by Kristen Tischhauser

  What are your thoughts on the ghostly re-appearance of West Coast rap legend Tupac Shakur a.k.a. “Holopac” at Coachella? Creepy OR amazing? I personally think Dr. Dre’s vision is innovative and exciting from an entertainment standpoint – what better way to enjoy music from legendary artists of the past (especially if you were not [...]




How is Augmented Reality Changing the World Around You?

Posted on by Fareesa Dastagir

If you haven’t heard the term “Augmented Reality” (AR) yet, you may be living in a bubble. That was me a few months ago. Now that I’ve read about AR, it’s fascinating to learn of all the possibilities this technology enables. AR is becoming the most interactive technology on mobile devices, allowing us to experience [...]




Top 10 Tech Startup Lingo We Can’t Live Without

Posted on by Fareesa Dastagir

API? SDK? MVP? …WTF? Welcome to the world of tech startup lingo. If you’re new to this world, don’t feel left out, we’ve all been there.  We’ve complied a list of 10 tech startup abbreviations and lingo to help you look less like a noob.   1. API Application Programming Interface is a source code-based specification intended [...]




Giving Thanks: 5 Types of Clients To Be Grateful You Don’t Rep

Posted on by Rebekah Iliff

In the land of “all things agency” there resides an entire village of idiots leads, prospects, and (if you are unlucky enough) clients that make you want to put yourself into a straight jacket and march to the nearest mental institution – preferably while you still possess at least three-fourths of your hair and prior [...]




Sex & Intimacy in the Digital Age: Reflections from #VirtualSx

Posted on by Rebekah Iliff

On April 18, 2011 my life came to a grinding halt.  Not that the warning signs weren’t there, but sometimes it’s much easier to live in denial and avoid the conflict you know will ensue if you attempt to move toward change. Well, needless to say, the Universe (and Cyberspace) had a different plan for [...]




5 Signs The Next Decade Will Rule: Post 9/11 Reflections of an Entrepreneur

Posted on by Rebekah Iliff

In August 2001 I had begun making plans for a semester abroad in Italy through the University of Loyola Chicago’s philosophy department.  This degree program was probably somewhat useless for anything other than pursuing law school (which I decided NOT to do), but proved extremely helpful for highbrow, snobby conversations business-related meetings with “global citizens” [...]




Tech Care: 10 stretches for computer geeks, texting fiends, and social network addicts

Posted on by Rebekah Iliff

“Really?” you ask.  “Is this photo truly necessary on Monday morning, at the beginning of our busy, important, task-filled week?  It is not only a complete freak-show of a picture, but it’s somewhat disturbing on a fundamental level…and now I am distracted.” To which I would answer: “THAT’S disturbing? How ‘bout the sheer amount of [...]




Up In Tech Air: Best Airports For Staying Plugged-In Worldwide

Posted on by Rebekah Iliff

You know those people who think they’re “totally cool” because they travel all the time for work… flying here-there-and-everywhere in an attempt to boost their company’s write offs bottom line while simultaneously boosting their egos in the process because, AND I QUOTE: “once you become a traveling employee it means that you get all sorts [...]